IDHS Launches Video Campaign to Create Awareness for Opioid Addiction Helpline

IDHS Launches Video Campaign to Create Awareness for Opioid Addiction Helpline

State officials have launched a new online video campaign aimed to promote help for residents struggling with drug addiction issues.

The five videos feature firsthand stories from Illinois residents dealing with addiction and recovery. The videos were produced and are being promoted by the Illinois Department of Human Services.

Illinois Department of Human Services Director of Substance Use Prevention and Recovery Dani Kirby said the videos highlight the Illinois Helpline, which is available for those struggling with opioid and other substance abuse problems.

The Illinois Helpline for Opioids and Other Substances connects individuals seeking help, with treatment and recovery options.

“Our goal with this video campaign is to continue to reduce stigma by sharing stories of individuals who are in recovery and how substance use disorder can affect us all,” Illinois Department of Human Services Secretary Grace Hou said in a statement. “Through their eyes, we also hope you can see that those affected by substance use disorders can and do have full and rewarding lives.”

The five videos feature people from across Illinois. They all share their personal stories of addiction and the recovery help they received.

The department said the promotion of the Illinois Helpline for Opioids and Other Substances not only includes the videos on the IDHS YouTube page, but also TV commercials, transit posters, social media and billboard ads across the state.

“We are excited to launch these new videos across the state and connect even more individuals to the Illinois Helpline for Opioids and Other Substances at 1-833-2FINDHELP and HelplineIL.org,” Kirby said. “We hope these stories resonate with Illinois residents and they can see the Helpline as their first step to recovery.”

Since the launch of the program, the agency said it has received over 16,700 calls and more than 40,000 website visits.

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